When Is an Nano-Suit Not an Nano-Suit? When It’s Painted On…

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Well done everyone involved in games, well done! The last 12 months or so have been somewhat healthy in regards to the people making and consuming games being a little bit more mature and tackling some serious issues. Sexism being the biggy, the issue was by no means ‘solved’, there’s still a hell of a lot of work to do, but it was at least discussed (for the most part sensibly) and brought to the front of everyone’s attention. Like I said, well done. Thumbs up.

Crysis 3, or most likely the people paid to get it some attention (it’s working guys!) decided it’d be a good idea to demonstrate how great this game is by… painting a half-naked woman to make it look like she’s in a nano-suit? Hmm.

Ashley Roberts

We all know what this is. Lowest hanging fruit. Show ‘em some tits, let ‘em hear some explosions and Bob’s your uncle, the game’s sold. Showing how well thought-out and superbly executed this whole exercise was, they’ve only gone and done it to none other than – Ashley Roberts? Who’s that?

Google tells me she’s a Pussycat Doll and is now on some sort of TV programme. Well done, this is a massive coup. Oh wait, was a Pussycat Doll. BIG difference.

I’m not really upset. That’d be silly. It’s just disappointing. I thought that ‘gaming’ was over this cheap and easy sales technique. ‘Sex sells’ but it also diminishes the perceived quality of the product as it’s clearly a bad game if the only way you can convince me to buy it is by flashing some knockers at me.

Crysis 3, I’m out.